A Mom, A Grandmom & 2 Kids

Hi, I'm Aishvarya, mom of a Vedant (15) and Antara (10)


Antara developed eczema at 5... and the derm gave me a cortisol cream. Cortisols are steroids.

I ranted to my Patti (grandmom) and that rant was the birth of tuco.

Made With Grandmom's a.k.a Kitchen Ingredients

After talking to her and 100s of grandmas all over the country, we now know that there is a natural substitute for ANY chemical in skincare. (and life).

Turmeric for inflammation. Neem for lice. Shikakai for washing hair. Hibiscus for stronger hair. These weren't "natural remedies" in our house. They were simply everyday ingredients that had worked for generations.

Below is a table of what we use (and the chemical equivalent)

Certified Effective AND Safe.

Because both are important with kids.

Every Tuco product is independently tested and certified specifically for children's skin, not just generally safe, but safe for the sensitivity kids actually have.

Our certification reports for each product run 15 pages long, and we're happy to share them. A few samples are attached below.

Safety was never negotiable at Tuco. We built certifications in from day one, because kids' skin deserves that level of accountability.

100% recycled plastic. A better Planet for Our Kids.

During COVID, I was walking along a beach in Goa & noticed that the waves were spitting out more plastic than water. 

If we are building a brand for kids, We should build for their future, too. 

So Tuco packaging is made from 100% recycled plastic.

Because the products we make for kids today shouldn’t litter the world they’ll grow up in tomorrow.

You'll see it embossed at the base: "This is an Tuco Kids."

Zero Toxin Tolerance

No parabens. No pthalates. No sulphates. No artificial fragrances. No mica in our makeup. No hormone disruptors.

We don't compromise on what goes into our products, because children's skin absorbs more, reacts faster, and deserves better. The Tuco Code means we hold ourselves to a higher standard than the industry requires. Zero exceptions.

Tuco is built on ideas that have lasted generations. Skin and soul. Tradition and modern science. Care made for the real world kids grow up in today.

Love

Aishvarya

Co-founder, Tuco

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