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why does my lipbalm

taste so weird?
Slide
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why does my suncreen feel so

yucky on my face?
Slide
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why does my shampoo make my

scalp so dry?
Slide
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why does my soap make my skin

feel so dry?
CBI brand

on a mission to uncover the truth about skincare

they began with

questions

and found the answer in...

investigation board
comparison table

and here's the

proof!
Join CBI
Join CBI — open

meet the
investigators

Vyom

Vyom

investigated sulphates in shampoo. came back with a dry scalp.

Aadhya

Aadhya

asked why the lotion smells like a petrol station

Antara

Antara

reads every ingredient label in every aisle now. every time.

Vedant

Vedant

ranked three shampoos for sulphate content. nobody asked him to.

Smera

Smera

questioned why a fairness cream exists for children at all.

Mir

Mir

found oxybenzone in a daily sunscreen. filed a full report.

Prakruti

Prakruti

read a lip balm ingredient list out loud in class. the room went quiet.